The Laughlin River Run is definitely one of our favorite events of the year.In fact this year a bunch of us here at PM plan on riding out on our bikes to enjoy the festivities Saturday 4/30. The Laughlin River Run, which begins Wednesday, April 27 and runs through Sunday, May 1, is the largest motorcycle rally for us West Coasters and it never disappoints. We plan on good times, nice bikes and plenty of sunshine.
The Performance Machine truck will be parked at the Edgewater Casino, where our factory installation center —stocked to the rafters with motorcycle wheels, brakes and accessories — will be open and available for everyone who wants to put a little PM class on their ride during this five-day party in the desert.
PM Edition upgrade packages will be available as a show special during the river run, and for the uninitiated, that means you get a primo PM upgrade to your bike that includes a set of forged PM wheels, matching rotors and a Super Gas Air Cleaner. And with your purchase of a PM Edition upgrade package, you are grandly welcomed to the Performance Machine family with an authentic riding jacket highlighted with PM logos and a machined, billet PM caliper key-chain that handily doubles as a bottle opener.
So when you roll into town, look for the blue and black Performance Machine flames and stop by to check out our new 2011 bikes. Ride safe and see you at the Edgewater!