For this year, Performance Machine has designed a road show tour dubbed the PERFORMANCE MACHINE BE ICONIC TOUR to be the acting element in motion for our BE ICONIC advertising campaign that is a celebration of our 45th anniversary. The BE ICONIC TOUR honors every PM customer that purchases and installs a set of PM wheels from the famous PM Blue Rig at a motorcycle rally – making these customers and their machines Iconic in their circle.
With a wheel set purchased and installed, PM will give their customer an Iconic gift and an exclusive photo of their cool bike in the PM Iconic booth that will be printed inside a custom PM Iconic frame. PM’s philosophy is that each and every customer is highly valued and becomes part of the PM Iconic family – and this campaign is the vehicle for that way of thinking.
PM’s wheel offerings have been trendsetting for four decades and deeply diverse with twelve unique designs in their Image Series Forged Wheel portfolio, four designs in the newly engineered and premium Contour Collection, and two Hot Rod inspired nostalgic Wire Spoke Wheels.
Visit www.performancemachine.com for the latest information and to see when the PM Blue Rig will be near you!